Media Kit

Headquartered in New York City, CreativeDrive is an independent global content creation company offering one of the largest studio networks in the world. It is comprised of a dedicated team of accomplished creative directors, filmmakers, photographers, directors, motion designers, engineers and specialists. Internationally allocated with 150 studios across the United States, Latin America, Europe and Asia, CreativeDrive is strategically based in economically and culturally forward cities that inspire its fresh, creative point of view for unmatched content in any format.

CreativeDrive produces innovative, brand building content that can be scaled, repurposed and used across channels, ensuring it is fully utilized for the benefit of its clients’ business growth and sales.

Clients include Walmart, Hilton, Hewlett Packard, Columbia Sportswear, Home Depot, Estee Lauder, Kate Spade, Coach, Michael Kors and Asics.

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Myles Peacock
Myles Peacock

CHIEF EXECUTIVE OFFICER, GLOBAL

Myles steers CreativeDrive’s global executive team strategy, client service, performance offerings and growth strategy, overseeing a collective of world-class creators, makers and doers. This creative force includes an international team of over 1000+ filmmakers, motion designers, photographers, app developers, composers and software engineers, dedicated to its cutting-edge, proprietary cloud-based technology platform.

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LOUIS-PHILIPPE CAVALLO
LOUIS-PHILIPPE CAVALLO

Chief Financial Officer, Global

As Chief Financial Officer, Louis-Philippe Cavallo holds overall responsibility for Finance, Accounting and Procurement. Since having joined CreativeDrive, Cavallo has implemented numerous financial systems and controls across the globe to ensure appropriate financial rigors are in place. Further to systems and controls, he has been integral in CreativeDrive’s growth, global expansion and profitability.

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JOSE COTO
JOSE COTO

Chief Delivery Officer, Global

As Chief Delivery Officer, Jose Coto leads CreativeDrives Technology and Post-Production Operations, seeking efficiencies in the global execution and delivery of these solutions. Passionate about technology and innovation as business development drivers, Jose has led the integration and streamlining of these areas to create efficient solutions that provide value and flexibility to CreativeDrive’s Clients.

In 2016, Jose headed the evolution of DoubleDigit as a full-service Marketing implementation agency, adding creative production, product development, implementation and analytics to its already impressive line of services. By 2017 DoubleDigit was acquired by CreativeDrive and since then has played a key role in the network with the ability to support global engagements with a strong focus on competitiveness, efficiency and global quality standards.

Jose has successfully directed global engagements, overseeing the work of teams specialized in wide-ranging capabilities such as complex digital business solutions, on-line advertising work and analytics/BI. His understanding of local talent marketplaces and how they integrate within a global production network; as well as his execution-oriented approach enables him to seamlessly fulfill staffing and production requirements while focusing on quality, client service and delivery. Prior to DoubleDigit, Jose spent time as Managing Director at Prodigious Latin America and was Founder and GM at BOSZ Digital.

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LUKE HAMMERSLEY
LUKE HAMMERSLEY

Chief Executive Officer, EMEA

Luke Hammersley joined CreativeDrive with 12 years in the advertising production space. He founded and grew Zebra Worldwide Group which CreativeDrive acquired in 2018 and where he remains CEO of CreativeDrive’s EMEA Region. In this role Luke is responsible for the growth, development and performance of the group in the region and remains actively involved in large scale operating model design and production / technology transformation projects - driving the connected customer journey agenda for global brands and retailers.

Luke is as passionate about process design and technology as he is about the craft of production and great creative, which in his words ‘makes it a great time to be in this space!’. Prior to CreativeDrive, Luke spent 10 years in the management consulting sector, working at EY & Capgemini.

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JARED KOESTEN
JARED KOESTEN

Chief Talent Officer, Global

Jared Koesten oversees global Talent Experience at CreativeDrive, providing strategic oversight to Talent & Performance Management, Talent Acquisition, Compensation & Benefits and Learning & Development. With a background in both the marketing and technology industries where primary focus is on customer and user experience, Jared is a Talent Management leader focused on maximizing business return through experiential talent Interactions.

Since joining CreativeDrive in January 2016, Jared has played a critical role in leading the company through its quick growth, multiple acquisitions/integrations and globalization. He has implemented programs and protocols that have resulted in significantly higher year-over-year retention, employee satisfaction and have built an employer brand that attracts over 1000 employment inquiries per month in the United States. Having joined CreativeDrive a mere months after initial transaction, Jared was first tasked by the Board of Directors to build a high performing executive team prior to focusing on growth, globalization and Integration.

Prior to CreativeDrive, Jared was previously Vice President, Human Resources at Omnicom Group’s Zimmerman Advertising and previously Director of Human Resources at CA Technologies.

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TERE ROBINSON
TERE ROBINSON

Chief Client Integration Officer, Global

As Chief Client Integration Officer, Tere’s primary focus is two-fold. She leads the integration of acquisitions to CreativeDrive and its solution portfolio, and she grows client relationships through continuing to evolve and add valuable, bespoke solutions. With her innate ability to see the unseen possibilities, she is highly skilled at connecting the right global creative, content, and platforms teams efficiently to evolve brands to their next level of business success.

Tere’s extensive experience in creating client-centric solutions, from curated creative teams to facility managed studios, coupled with her deep knowledge of CreativeDrive’s talent and systems enable her to tailor solutions of all sizes, at any scale, for all businesses.

Prior to CreativeDrive, Tere held senior account services roles at Schawk and OneKreate.

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CECILIA STREIT
CECILIA STREIT

Chief Client Officer, Global

Cecilia Streit is a dynamic business leader with 20 years’ experience setting and achieving strategic business development objectives in the media and Content AOR production space. As a creative, client-driven solution builder, she is adept at developing successful programs for clients that enhance digital marketing production growth, profitability and ROI. Cecilia’s central focus is crafting global solutions that include local and offshore BPO teams.

Having built and managed diverse sales and marketing teams, she had a keen eye for proactively identifying and restructuring marketing and sales organizations to expand their reach and growth. Cecilia excels at building cohesive, cross-functional teams designed to support client success. She has global, multi-cultural experience helping brands succeed in the US, Europe, Asia, and Latin America.

Cecilia joined CreativeDrive from RR Donnelley where she was a Senior Executive for the Digital Solutions Division. Throughout her career, Streit has worked with global marketers solving the puzzle of how to create the compelling visual content at the pace demanded by consumers.

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