Content Marketing

What is DCO?

Henry Nanne | August 02, 2019

Why Original Content Creation is the Perfect Fuel for DCO

Dynamic Creative Optimization (DCO) merges brand creative with data learnings to create dynamic content that directly targets different audiences in real-time.

Content Content Creation Content Marketing Brands Retailers Creative Branded Content Personalization Content Optimization Dynamic Creative

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Top 5 Ways Brands Are Evolving Video to Merge Brand Storytelling and Commerce

Amy Romero | March 12, 2019

Learn the top 5 ways we are seeing brands evolve video content to connect with audiences emotionally and demo a product.

Video Content Marketing Content Creation Content Production Video Content

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Is it Time to Engage a Global Content AOR

Cliff Pia | March 14, 2018

The film business is the content business, and brands are all finding themselves in this content business as well.

Content Content Marketing Content Creation Content Production

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